About this Opportunity
Ready to lead marketing that drives engagement, builds connection and delivers real community impact?
UQ Sport is seeking a dynamic and experienced Marketing and Communications Manager to lead the delivery of our marketing, communications and digital experience portfolio. This key leadership role delivers engagement, participation and commercial outcomes by connecting students and the broader University community with meaningful sport, recreation and wellbeing experiences.
Working at the intersection of planning and execution, you will take a hands-on approach to campaign delivery, digital experience optimisation and brand stewardship. Partnering closely with operational teams and key University stakeholders, you will bring a forward-thinking, data-informed mindset to planning and delivery – ensuring marketing activity is purposeful, aligned and measurable.
This role offers the opportunity to shape how UQ Sport connects with its community, leading a high-performing function that champions innovation, enhances the customer experience and delivers meaningful results.
If you are a collaborative leader who thrives in a fast-paced, multi-faceted environment and enjoys turning ideas into action, this is an opportunity to make a meaningful impact. Apply today!
Key responsibilities will include:
- Lead the development and execution of integrated, multi-channel marketing and communications campaigns that drive engagement, participation and revenue outcomes across UQ Sport programs and services.
- Oversee the management, optimisation and continuous improvement of UQ Sport’s digital platforms and website, ensuring strong user experience, accessibility and conversion-focused content.
- Develop and maintain strategic marketing and communications plans, including campaign calendars, workflows and governance processes to ensure coordinated, efficient and measurable delivery.
- Provide leadership and subject matter expertise across marketing and communications activity, supporting internal stakeholders and guiding a high-performing, collaborative team culture.
About You
We are looking for a hands-on and forward-thinking marketing leader who is passionate about sport, recreation and engaging university communities. You thrive on turning strategy into action, delivering impactful digital and campaign work, and creating meaningful experiences that drive participation and connection.
You will also have:
- Demonstrated experience in marketing and communications within a complex organisation, including leadership of teams and delivery of end-to-end campaigns.
- Strong hands-on capability in digital marketing, including website management, content creation and optimisation across web, email and social channels.
- Proven ability to translate strategy into practical, well-executed marketing plans that deliver measurable outcomes and stakeholder value.
- Highly skilled in using data, insights and analytics to evaluate performance and continuously improve campaign and digital effectiveness.
- Excellent stakeholder engagement skills, with the ability to build trusted relationships and influence across diverse teams and external partners.
- A proactive, solutions-focused leader who takes ownership, manages competing priorities effectively, and fosters a collaborative and positive team culture.
About UQ Sport
At UQ Sport, our vision is to be Australia’s number one sporting university, and our mission is to deliver exceptional sporting opportunities for The University of Queensland (UQ) community.
We are one of Queensland’s largest multi-sport facility, offering Athletics, Aquatic, Tennis and Fitness Centres, along with playing fields, multi-sport courts, function spaces and retail outlets. Our membership base exceeds 4,000, with more than 7,000 participants engaged across 35+ sporting clubs.
We believe work should be engaging and rewarding. Our team is passionate about fostering a positive culture that supports work-life balance, health and wellbeing, and personal and professional growth.
As a not-for-profit organisation, we deliver almost 400 diverse programs to students, staff, alumni and the wider community across UQ’s St Lucia and Gatton campuses.
Work Perks
Enjoy a vibrant, team-oriented culture where collaboration thrives, along with complimentary access to UQ Sport facilities, equipment hire and Group Fitness classes to support your wellbeing. You’ll also benefit from birthday leave, additional festive season leave, and 17.5% leave loading with flexible options – giving you more time and flexibility to recharge, so you can move, achieve and belong with UQ Sport!
Interested? Come and join the UQ Sport team today!
Other Information
UQ Sport is an equal employment opportunity provider. We pride ourselves on our inclusive and diverse workforce. We believe that embracing the differences and expertise in our employees makes us a stronger organisation.
We are committed to providing a fun, safe and supportive service environment for all our customers and clients, including children and young people. For this reason, please be advised that as part of our recruitment process you may be subject to criminal background checks, blue card screening, reference checks, and identification/qualification verification. We may request that you disclose any information relevant to your eligibility to engage in our programs involving children and young people.
